Yesterday, I described the latest Free iPhone from Apple on Twitter scam. I offered some tips on how to avoid being tricked. You can use this article to help others - such as colleagues, friends and family who look to you for technical advice.
Written advice is all very well, but seeing is believing.
One of the reasons that bait-and-switch scams succeed is that they don't seem as dangerous as visiting sites where real malware might be lurking. So what if someone tempts you with a link which turns out to be a bag of hot air? Where's the risk in that?
Let's get one thing clear: online bait-and-switch scams aren't about you. They aren't about the popular brands whose reputation is "borrowed". Bait-and-switch is all about the scammer.
Watch and learn why:
(Enjoy this video? You can check out more on the SophosLabs YouTube channel and subscribe if you like.)
![Password security infomerical leaves Ellen DeGeneres in disbelief.. and it will you too [VIDEO]](http://sophosnews.files.wordpress.com/2013/04/ellen-thumb.jpg?w=75&h=75&crop=1)
A very nicely put together video. Concise and to the point.