We’ve had secretive data profiling, Cambridge Analytica and, of course, the recent big data breach. Now, it seems Facebook has found a new way to inadvertently torment us: resurfacing old chat messages.
On Monday, the company scurried to fix a bug that saw ancient, forgotten messages pop up like new in Facebook message windows, like zombies crawling fresh from the ground.
Users first started reporting the problem on Monday, as their chat windows started resurfacing messages from years ago.
Some were bewildered:
Dear Facebook, Why am I suddenly getting text messages that are 6 & 7 years old? Is this happening to anyone else today?—
Linda S. Montgomery (@soberdots) November 27, 2018
Old buddy of mine's messages came on Facebook somehow from 4 years ago. He said "It's easy to be lazy, it's the rea… twitter.com/i/web/status/1…—
Logan Garner (@garnerlogan65) November 26, 2018
Sadly, for others, the messages brought back painful memories:
Adam (@adamadzp) November 26, 2018
Beckie Jane Brown (@BeckieJBrown) November 27, 2018
For most, this seems to have been an amusing error and a chance to eyeroll at those annoying fights they used to have with their ex. But it also highlights an important point: Facebook keeps everything, including those messages that you’ve long forgotten. Unless you specifically delete a conversation in Facebook Messenger, it remains accessible.
The company had fixed the issue by Monday evening, telling The Verge that the issue was caused by “software updates”.
It’s not the first time that Facebook has resurfaced old messages without thinking things through.
In 2015, it first introduced the Memories feature, resurfacing private posts on a person’s timeline for a nostalgic twist. It wasn’t very good at distinguishing between painful memories and happy ones, though, leaving some users hurt by painful reminders of the past. That’s a tricky problem for AI to solve, and the company apparently thought it best not to try. Instead, it offers a feature for users to manually filter memories about people and dates that they don’t want to remember.
Facebook’s continued SNAFUs aren’t earning it any friends. One user best summed it up on Twitter:
Old facebook messages are popping up onto my timeline completely at random right now, reminding me why I hate it there—
Nick Minieri (@nickdawg) November 27, 2018