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No, YouTube isn’t planning to jettison your unprofitable channel

13 Nov 2019 5 Google, Social networks

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by Lisa Vaas

Creators are freaking out about YouTube’s new terms of service because of a clause that they’re interpreting to mean “Hey, deadbeat, kiss your content goodbye: it’s not making us enough money.”

This is the scary bit from a preview of the new ToS, which go into effect on 10 December 2019:

YouTube may terminate your access, or your Google account’s access to all or part of the service if YouTube believes, in its sole discretion, that provision of the service to you is no longer commercially viable.

A representative comment from the multiple YouTubers who’ve tweeted out that clause:

So according to Youtube’s new Terms of Service, if your channel isn’t making them enough money, they’ll just terminate it.

To all of the smaller content creators out there, it was nice knowing ya.

In a nutshell, that’s not going to happen. Google isn’t suddenly going to start shutting down channels that aren’t making money. Google released the updated YouTube Terms of Use on Sunday in order to, well, update them, plus to make them easier to read. A YouTube spokesperson says nothing’s changing:

We made some changes to our Terms of Service in order to make them easier to read and to ensure they’re up to date. We’re not changing the way our products work, how we collect or process data, or any of your settings,

So much for “easier to read”

Unfortunately, as plenty of people are pointing out, the clause is as clear as mud. Its placement is part of the problem: it’s from the Account Suspension & Termination section, which has understandably led people to conclusions about Google potentially terminating access to, say, people who are choking ad revenue with ad blockers, or to small/new content creators who aren’t pulling in a slew of ad impressions.

In response to multiple media inquiries, Google responded by explaining that the clause isn’t new. The language about “commercial viability” hasn’t been updated. It’s been in the ToS since early 2018:

[Google isn’t] changing how we work with creators, nor their rights over their works, or their right to monetize.

Rather, the clause gives Google more leeway to determine whether it should remove particular YouTube or Google services if they find that it just doesn’t make commercial sense to keep them around.

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Google told The Verge that the clause gives YouTube the “sole discretion” to terminate an account, whereas before it said that YouTube must “reasonably believe” it should do so.

Google tried to set the record straight on Monday with this tweet:

To clarify, the "commercially viable" section is not about terminating an account bc it’s not making money / not in YPP. It’s about discontinuing certain features or parts of the service bc they are outdated or have low usage. This does not impact creators or viewers in new ways.

— TeamYouTube #StayHome (@TeamYouTube) November 11, 2019

As you can see from the responses to that tweet, plenty of people aren’t convinced. If that’s what Google/YouTube really means, the leery are saying, then why doesn’t it just say that?

BS. If that's what was meant, that's what it would say. This is you opening the option to just start unpersoning people from your services if you dislike their content.

— KelbPanthera (@KelbPanthera) November 12, 2019

I’m no lawyer but I’m sure others who are might be able to offer some reason for the broad, unspecific language. It leaves lots of wriggle room, for sure, which is always to the advantage of a business.

Let’s just hope – perhaps even trust, given how popular the video service is – that YouTube doesn’t Google+-ify us all.

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Previous: Apple to fix Siri bug that exposed parts of encrypted emails
Next: Microsoft says it will honor California’s new privacy law across US

5 comments on “No, YouTube isn’t planning to jettison your unprofitable channel”

  1. Michael says:
    November 13, 2019 at 1:35 pm

    Your headline is really more opinion than fact. The language easily allows them to do this just like the line of “sharing data with strategic 3rd party partners” allows for sales of your data even though they state they do not sell data 6 lines above. That is their plan, they don’t want YouTube stars or YouTube famous people. They want already celebrities and media companies to use YouTube, this is why they de-rank independent creators when these former choices are available. Independent news and podcasts such as Joe Rogan or Pew Die Pie are a huge threat to YouTube’s ideology as well as other interests and they must go. You make the comment “Google isn’t suddenly going to start shutting down channels that aren’t making money.” but that same comment was made regarding banning people or censoring things that are not pornography or illegal and look what eventually happened, now its just commonplace even though 230 says otherwise. At least they don’t have your health records yet though, on wait what’s this, https://gizmodo.com/google-reportedly-amassed-private-health-data-on-millio-1839785548 ? Google and YouTube have changed for the worse, anyone trusting Google is either naive or clueless and begging for problems, how quickly we forget the Snowden data.

    Reply
  2. Anonymous says:
    November 13, 2019 at 2:05 pm

    I think this wording may be used to remove content they politally do not agree with, as they are quite politically active in certain matters

    Reply
  3. Nat Wallis says:
    November 14, 2019 at 3:22 am

    Surely you can work out what this is aimed at.

    Channels which YouTube doesn’t like.

    Channels that might have significant subscribers but are always demonetised.

    Reply
  4. David C. says:
    November 14, 2019 at 3:31 pm

    They should just come clean and write “we can shut down any aspect of the service, including your channel, at any time without notice or warning and you have no recourse”.

    This is always been the case, no matter what their terms of service claim, so just drop the pretense and say so.

    Reply
  5. Zeke4544 says:
    November 16, 2019 at 2:56 am

    Whenever an internet article is titled “No, (insert leftist-globalist Orwellian entity here) isn’t going to (insert leftist-globalist Orwellian thought-control scheme here) blah blah blah,” there’s a pretty high chance the article content is gonna be more obfuscation, flat-out BS, willful ignorance or naivete.

    Reply

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